London 2012 Olympic Games, Temporary Overlay

Temporary venues play a vital role in the success of large events such as the London 2012 Olympic Games.  They add vibrant, evolving dimensions, often unlocking the true potential of cities and events; profiling unique, once in a lifetime opportunities.

A powerful, temporary overlay for the entire London 2012 Olympic Games was created, embracing the city and underpinning the successful bid, including 34 individual venues across the UK.